MADE IN JAPAN
Our reliable technology has allowed us to produce products that meet the needs of those who color their hair, and made Bigen the No. 1 bestselling hair color series in Japan.(※)
We want to ensure you can look forward to living a rich life on your own terms as you get older.
That is why our brand will always be by your side. This is Bigen’s wish.
※ Intage SRI+ / Gray Coverage / Main Series / Shared / Unit Sales / Feb. 2023 – Jan. 2024
Product Lineup
Achieve good coverage for gray hair one time
- Bigen Cream Tone has been No.1 in sales volume for more than 25 consecutive years(※)
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※ Intage SRI / SRI+ / Hair Color / Gray Hair Cream (Excl. speedy color) / Unit Sales / Feb. 1995 – Jan. 2024
Bigen Cream Tone
- For gray hair
- Quasi-drug
Quantity:40g+40g Color variations(11Colors)
It has been shipped more than 300 million units※
※ Sold as the Bigen Cream Tone series since 1984
A history spanning more than 35 years
Since its release, Bigen Cream Tone has been developed with particular attention to effective and long-lasting color. We’ve made sure to carefully tailor the firmness of the cream to make it easy to color difficult areas such as the hairline and part. We have worked earnestly to incorporate customer feedback since its launch, by reducing sharp odors and improving texture while maintaining coloring performance.
- Features
- How to use
- Unpleasant pungent odor reduced!
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Bigen Fragrant Hair Color
- For gray hair
- Quasi-drug
<Cream>Quantity:40g+40g <Emulsion>Quantity:40g+60mL Color variations(17Colors)
This gray coverage has a pleasant scent and closely adheres to hairlines and parts.
- Features
- How to use
- Odorless gray coverage that won’t bother you with its smell
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Bigen Speedy Color
- For gray hair
- Quasi-drug
<Cream>Quantity:40g+40g <Emulsion>Quantity:40g+60mL Color variations(7Colors)
Odorless hair color with no unpleasant smell. Thoroughly colors hair in 10 minutes.
- Features
- How to use
- Easy application and thorough coverage!
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Bigen Foaming Cream Color
- For gray hair
- Quasi-drug
Quantity:50g+40g+5mL Color variations(10Colors)
Combines the strengths of both cream and foam to provide even coverage from the hairline over a wide area.
- Features
- How to use
- Easy to use for even the first time
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Bigen Pump Color
- For gray hair
- Quasi-drug
Quantity:50mL+50mL+5mL Color variations(12Colors)
Be eco-friendly even when coloring gray hair!
How to get Pump Color
The dedicated pump dispenser and refills are sold separately. This dedicated pump dispenser can be reused many times, so you can just buy refills from the second use onwards.
The dedicated pump dispenser can be reused.
- Features
- How to use
Gray hair blends in gradually with each use
- Keeps colored hair looking beautiful
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Bigen Coloring Treatment
- For gray hair
- Cosmetics
Quantity:180g Color variations(4Colors)
Makes hair roots resilient and hair bouncy. Use it after each shampooing to gradually make gray hair less noticeable.
Great for those who:
- want to maintain beautiful hair color
- are worried about color fading after coloring
- Features
- How to use
Cover gray hair for just one day
- Washes off with shampoo Cover gray hair for just one day
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Bigen Hair Mascara
- For gray hair
- Cosmetics
Quantity:15mL Color variations(5Colors)
Covers gray with just one application. This mascara type gradually cover gray hair with each use.
- Emergency measure for gray hair that has started to grow out
- Features
- How to use
- Easy to cover wide of areas gray hair without uneven coloring
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Bigen Color Spray
- For gray hair
- Cosmetics
Quantity:82g Color variations(5Colors)
Cover gray hair with spray.The fine mist spray ensures even coverage.
- Features
For those who gray hair
- Recommend for those who do not want to covering gray hair
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Bigen GrayStyle Two-tone Cover Spray
- For gray hair
- Cosmetics
Quantity:95g Color variations(3Colors)
Softly and naturally blends color differences in gray hair that has started to grow out. Quickly spray on to give hair bouncy volume.
- Features
- Recommend for those who have not cover gray hair
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Bigen GrayStyle Gray Care Treatment
- For gray hair
- Cosmetics
Quantity:200g Color variations(4Colors)
Contains a subtle pale color that uses your natural gray to give hair a wonderful gray hue.
No patch testing required
So even those unable to use regular (diamine type) hair color can give it a try. Tested for skin irritation.
※ This does not mean that no one will experience skin irritation
※ Non-gray hair will not be colored ※ The final colors may vary depending on regular hair color,hair type, and amount of gray hair
- Features